Author Topic: Unique Impressions & Unique Clicks at Campaign level for OpenX  (Read 1741 times)

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Offline adserverexpert

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Unique Impressions & Unique Clicks at Campaign level for OpenX
« on: February 19, 2009, 06:43:48 am »
A pioneering module from Adservermods.com will count the all unique clicks and unique impressions from advertiser side. This module provides some additional features in advanced unique clicks and impressions. By installing this module, user will be able to see the unique at campaign level and advertiser level also. That means for each campaign and advertiser, unique clicks and impressions will be calculated.

Advanced unique impressions and clicks at campaign level module is very useful for both advertiser and administrator, because it helps to find out the number of unique users who have seen their banners and number of unique users who have clicked on each banner. The statistics section of this module will show three more information in addition to the existing information, they are: Unique impressions, Unique click, Unique CTR

Some Features of this Module:


•   User can easily to see the unique at campaign level and advertiser level.
•   This mod will count unique for each campaign irrespective of the unique for the banners it contained.
•   Easy to get more in formations, like unique impressions, clicks and CTR.

Need of this Module:

One of the main issues faced by OpenX is the fraud clicks for more revenue. Usually Advertisers provide more revenue for clicks. By this fraud activity they will get loose of budget. For avoiding this we have created this Module. This module will not allow fraud clicks in OpenX. In statistics it will display unique values for banner, campaign and Advertiser.

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